In the last issue, we mentioned that tofu cat litter has been greatly promoted in China since 2018, and is sought after by the younger generation of cat owners. However,
Mixed sand (tofu sand + bentonite ball sand) is a separate innovative category. Popular in the market. But because there is dust for bentonite cat litter, after mixing with tofu cat litter, there will still be dust.
We know that the new generation of cat owners are born in the 90s and 00s. Because they live in an era of rapid economic development, the quality of life of this generation of consumers is higher than in all eras. The problem of sand and dust affects indoor hygiene and the respiratory system of cats. Therefore, cat owners are worried about the health of themselves and their cats. Constantly looking for cat litter products that are healthier for cats.
At the same time, the new generation of cat owners is deeply influenced by the mobile Internet. They have a high level of education, a wide range of knowledge, and a large amount of information. Knowledge became simpler. They began to try to use various types of cat litter according to some product introductions on the Internet, and continuously made comparative experiments, summarized some usage data or experience, and shared them on the Internet, which influenced the choice of young cat owners.
Through experiments, these young cat owners put many kinds of cat litter together for cats to choose, and cats will naturally choose bentonite cat litter and mineral litter to go to the toilet, especially low-dust and clean-dust mineral litter, cats prefer.
